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Digital real estate marketing and real estate web design

Effective real estate marketing for your projects

As online marketing specialists and digital agency for real estate marketing and web design, we support you in successfully marketing your real estate projects.

Our customized solutions combine modern web design, digital marketing and innovative strategies to maximize your reach and target potential customers.

Your benefits

Professional real estate web design that creates trust

  • Expert real estate marketing that reaches target groups
  • Professional real estate web design for appealing online presentations
  • Effective search engine optimization (SEO) for higher visibility
  • Targeted social media campaigns to drive interest and engagement
  • Conversion optimization to generate more qualified leads
  • Simplified CMS backend for easy content management
  • Transparent performance measurement and regular reporting
Working with Webnique has been a complete success. Our new website has not only revolutionized our digital image, but also allows us to easily and efficiently manage our content ourselves. They managed to perfectly implement our vision and we are thrilled with the result.
Walter Kässmeyer
Shareholder / Owner
Our service

Customized marketing strategies for your real estate success

  • Creation of a convincing corporate design that emphasizes the uniqueness of the real estate projects
  • Design custom visual elements to represent your brand and real estate projects
  • Implementation of state-of-the-art technologies and web development methods for high-performance real estate websites
  • Integrate features such as virtual tours, property comparisons and filters for an outstanding user experience
  • Comprehensive search engine optimization (SEO) to improve the visibility of your real estate listings in search results
  • Plan and implement effective social media campaigns to increase reach and engagement.

Let's talk about 

Digital real estate marketing

 

The recipe for success

Our proven process in real estate marketing

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Analysis and target definition

We understand your goals, target audience and competitive landscape

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Strategy development

We develop a customized marketing strategy for your real estate projects

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Web design and development

Our experienced designers and developers create a stunning website

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Web design and development

Our experienced designers and developers create a stunning website

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Digital marketing

We implement SEO, social media campaigns and other forms of digital marketing

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Digital marketing

We implement SEO, social media campaigns and other forms of digital marketing

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Monitoring and optimization

We analyze the success and continuously optimize your marketing measures

Key facts

Facts & figures in digital real estate marketing

99%
of Millennials and 90% of Baby Boomers search for real estate online. (Source: NAR)
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2,8x
more leads generated for real estate companies that actively market online than those that do not. (Source: HubSpot)
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+120%
Increase recorded in the number of mobile searches related to real estate last year. (Source: Google)
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Tangible successes

Digital real estate marketing

Reference

Tangible successes

Digital real estate marketing

References

Frequently asked questions

FAQs

How long does it take to create a real estate website?

The duration to create a real estate website can vary depending on the specific requirements and the scope of the project. However, it usually takes between 2 and 4 months to create a fully functional real estate website.

The process involves several steps, including gathering requirements, developing the story, branding and web design, and integrating features such as filters and virtual tours. Finally, the duration also depends on the availability of the content as well as the complexity of the desired functions.

It is important to note that the duration also depends on our cooperation. Clear communication and quick feedback can help speed up the process.

Please contact us early to discuss the exact timeline for your project. This will allow us to set a realistic time frame based on the specific goals of your real estate website.

How does digital real estate marketing differ from other industries?

Digital real estate marketing differs from other industries in several ways. Here are some key differences:

  1. Long sales cycles: Real estate sales often require longer periods of time compared to other industries. Potential buyers usually go through an extensive research and decision-making phase before deciding to buy. Digital real estate marketing must aim to build these long-term customer relationships and accompany prospects throughout the sales cycle.
  2. High investment: Real estate is usually a high-priced investment. Therefore, digital real estate marketing requires a differentiated approach to potential buyers. The target group in real estate often consists of specific buyer segments, such as first-time buyers, investors, or seniors. Marketing must be geared to the priorities of these specific target groups.
  3. Local focus: Real estate markets are highly localized, and digital real estate marketing must focus on the specifics of each location. Location-relevant information, such as neighborhood descriptions, local amenities, and schools, are important factors in potential buyers' decisions. Local search engine optimization (SEO) therefore plays a crucial role in improving visibility in search results for relevant locations.
  4. Emotional component: Real estate purchases are often associated with strong emotional aspects. Digital real estate marketing must be able to appeal to the imagination of potential buyers and give them a feeling for their new home. The use of high-quality images, videos and virtual tours can help create this emotional connection.

These differences make real estate web design and marketing a unique challenge. Because it takes in-depth industry knowledge and targeted placement to attract and convince the right buyers.

Benefit from the digital real estate marketing of an agency that knows exactly how best to put your real estate in the digital shop window.