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B2B Digital Marketing Agency

Get visible.
Make an impact.
Get leads.

SEO & GEO, Google Ads, or social ads: It’s your target audience and your offering that determine which channels work, not the latest trend. As a B2B online marketing agency, we put together the mix that fits your business and ensure it delivers.
Book a discovery call

Typical online marketing challenges.

  • No clear strategy and no measurable goals?
  • No marketing team, or just an overwhelmed one? 
  • Not sure what actually works in B2B?

5 Pillars of Effective Online Marketing.

Isolated measures often only provide short-term momentum. Effective marketing works when five key areas work in harmony.

Positioning

Brand identity, offer, target audience, trust factors, competition, and tone of voice must be defined. If you skip the basics, you'll pay for corrections later.

Website

Complex offers require structure, clear language, and user guidance to make them understandable. That way, your website sells even when no one from sales is there to help.

Channel mix

Google, AI assistants, LinkedIn, or industry portals: your offer and target audience determine which advertising channels are worth it. The right selection brings in more leads than a larger budget.

Customer journey

B2B buying processes often take weeks or months. You need content for every stage: orientation at the beginning, comparison in the middle, and reassurance before the inquiry.

Measurability

Clean tracking shows exactly which channel generated which lead. Only then can you allocate your budget effectively instead of relying on gut feeling.

Why Webnique is the right partner for your
Digital Marketing.

  • Holistic approach
    Development, design, UX, UI, project management, and marketing are all part of one team here. For you, our streamlined internal communication means having a single point of contact instead of three different service providers waiting on each other.
  • Technological curiosity
    We work with the latest tools and test new technologies, including AI, before they become industry standard. This saves time that we invest in strategy and execution rather than manual labor.
  • B2B experience
    We understand the nuances of B2B buying processes from our experience with numerous projects. That’s why we’ll tell you if a channel is unlikely to work for your offering, rather than trying to sell it to you anyway.
  • Reports with consulting
    You will receive monthly figures, our assessment of them, and a concrete proposal for the next steps. We will take care of the implementation for you as well.
Webnique has helped us become the market leader in a completely new segment in record time. The speed, effectiveness, and ROI of the campaign far exceeded our expectations.
Marco Reininger
CEO
+3000%
User growth in 6 months
+350%
ROI from marketing investments after 6 months
1.
Place in Google for the most important focus keyword

How we work together.

Discovery Call
30 minutes for us to get to know your offering, your goals, and your current status. Afterward, we’ll be honest about whether we’re the right partner for you.
Strategy
We audit your website, visibility, and current activities. At the same time, we work with you to develop your marketing brand guide: positioning, target audience, and tone of voice. You bring the expertise about your business, and we bring the marketing expertise. That’s how we build your strategy.
Implementation
We set up tracking, revise pages and copy, and launch campaigns. What happens first depends on where we can make the biggest impact for you.
Management
Good online marketing isn't a project with an end date. We stay on top of things, analyze results, and refine our tactics as soon as the market, your offering, or search behavior changes.
What we offer

Our services in B2B digital marketing.

SEO & AI Optimization (GEO)

Visibility that lasts

We get your company into the top results on Google and into the answers from ChatGPT, Perplexity and others. With technical optimization, in-depth keyword analysis and content solid enough to be quoted, you get found by the right people. We treat SEO and GEO as one job: on-page optimization, a clean site structure and the user experience that holds it together. Building this takes time. In return, your visibility stays when the ad budget stops.

Google Ads

Ads that pay for themselves

Search ads reach people who are actively looking for a solution, from day one. We manage keywords, budgets and ad copy based on data, with a clear focus on cost per qualified enquiry. Wasted spend gets cut instead of paid for.

Go-to-Market

From product to first customers

When a new product or a new market is on the table, channel work isn't enough. We clarify upfront who buys first, how the offer is positioned and priced, and which route brings in those first customers. Then we build what the strategy needs: a landing page, a website or a platform. That way the plan turns into a working channel instead of staying a deck.

Content Marketing

Because nobody in B2B buys straight away

Good content earns reach and trust. We develop a content strategy that speaks to your audience, informs them and wins them over, whether that's a blog article, an SEO landing page or a thought leadership piece. We think along the whole customer journey: orientation during research, comparison during the shortlist, reassurance before the enquiry. With a data-based topic setup and clear search focus, content becomes a lead magnet.

Social & Display Ads

Be where your audience is

LinkedIn, Meta, Reddit or ad space on industry portals: where your audience is reachable depends on sector and role. We set up campaigns including retargeting, test what works and scale what brings enquiries. Channels that won't do anything for your offer, we don't recommend in the first place.
Key Performance Indicators

What really matters: Results

€500k
average pipeline value per month
220%
more leads
-98%
lower SEA costs per conversion

What is your greatest potential?

In 30 minutes, we’ll take a look at your current situation together and tell you what will have the biggest impact next.
Book a discovery call
Use Cases

B2B marketing that has a measurable effect.

Frequently asked questions

FAQs

How long does it take until the first results are visible?

Trends show after a few weeks, particularly with Google Ads. Sustainable SEO results usually take 3 to 6 months.

How much does your online marketing cost?

We work flexibly with monthly budgets starting at around 1,000€, depending on the goal, channel and scope of support — excluding advertising budget.

What makes you different from other agencies?

Development, design and marketing sit in one team here, so you don't have to coordinate three service providers. On top of that comes experience from many B2B projects: we'll also tell you when a channel probably won't do anything for your offer.

Can we also engage you solely for consulting?

Yes. We also provide consulting support with strategy, setup and internal implementation of B2B marketing activities upon request — even without ongoing support.

Do you also optimize for ChatGPT?

Yes. Generative Engine Optimization, or GEO, gets your company into the answers from ChatGPT, Perplexity and Google AI Overviews. We make sure these systems find your company, understand it and recommend it.