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Website relaunch agency

Elevate Your Business with a Strategic and Effective Website Relaunch

A website relaunch is more than just a visual makeover. As an experienced website relaunch agency, we specialize in transforming outdated websites into powerful marketing engines. How do we do it? With clear storytelling, modern design, high-performance technology, and proven marketing strategies.

From Outdated to Outstanding

When does a Website Relaunch make sense?

Six design principles determine the success or failure of a business website. If your website doesn’t meet these principles—or only does so poorly—a relaunch is usually necessary.

Impact-Driving UI Design

Just like in real life, first impressions matter online too. For businesses that want to earn the trust of new customers right from the first click, a stylish and modern UI design is a must.

Engaging call-to-actions

Tell visitors what they need to do! We strategically place clear and compelling calls-to-action (CTAs) on websites to guide visitors effectively and encourage decisive user actions.

User-friendly UX design

Great user experience design creates intuitive pathways for website visitors. By removing friction and boosting engagement, we smoothly guide users from “just browsing” to “I’m in!”

Excellent page speed

When a potential customer opens your website, every second counts! Our approach ensures fast-loading content to keep bounce rates low. This improves both the user experience and your search engine ranking.

Strong Sales Texts

A business website should always focus on the customer’s problem and its solution. By using customer-centric messaging, we create emotional connections that boost engagement and drive conversions.

Keyword-optimized sales pages

What’s the point of having the best website if no one can find it? We combine best-practice SEO with powerful sales copy to ensure your website not only ranks well in search results but also attracts customers effectively.

Your Benefits

What are the benefits of a website relaunch?

  • Increased website traffic and more leads
  • Improved and differentiated brand image
  • Simplified website structure for a better user experience
  • Faster website performance
  • Simplified content management with an intuitive CMS
  • Greater visibility through better search engine rankings
  • More conversions and higher revenue

Let's talk about

Website Relaunch

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Let’s talk about your website!

Our service

Customized solutions for your website relaunch

  • Individual redesign strategy with focus on business growth
  • modern, user-centered design and development
  • Responsive web design for seamless mobile experience
  • Professional search engine optimization for more visibility on the web
  • content strategy and development to fix self-centered messages
  • Easy CMS implementation for effortless content management
  • Ongoing maintenance and support
Our Service

Tailor-made solutions for your website relaunch

Content Strategy & SEO

Content Strategy & SEO

Your website is your digital storefront, but if no one finds it or understands your message, it won’t drive results. A clear content strategy ensures your audience immediately grasps what you offer, why it matters, and how it solves their problems. At the same time, we build a solid SEO foundation so your site ranks higher and attracts the right visitors organically. From strategic keyword implementation to engaging copy that converts, we align every word with your brand’s voice—so your audience not only finds you but also trusts you. Because a message that isn’t clear is a message that doesn’t convert.

Responsives Webdesign

Responsives Webdesign

In a world where over 67% of website traffic comes from mobile devices, a site that doesn’t work seamlessly across all screens is a site that turns visitors away. We design with mobile-first principles, ensuring every interaction—whether on desktop, tablet, or smartphone—feels effortless. A great website doesn’t just look good; it guides users naturally toward action. By optimizing layout, navigation, and accessibility, we create a smooth, frustration-free experience that keeps visitors engaged and leads them to the next step. Because a confused user never converts.

Content Management System Integration

Content Management System Integration

Your website should be a tool that makes your work easier – not a technical headache. We integrate user-friendly content management systems (CMS) that let you update content effortlessly, without relying on a developer. Whether you want to update blog posts, swap images, or create new landing pages, we ensure that managing your site is as easy as using it. Clear workflows, intuitive dashboards, and best practices give you full control over your content. That way, your website grows with your business – not against it.

Focus on Business Growth

Focus on Business Growth

A website isn’t just about aesthetics; it’s a strategic asset designed to fuel your business growth. We don’t just build websites—we craft digital experiences tailored to your specific business goals. Whether you need to increase brand awareness, generate leads, or drive sales, we align every design and feature with measurable outcomes. The result? A website that doesn’t just sit online but actively works for your business 24/7. Because when your website is built with growth in mind, success isn’t just possible—it’s inevitable.

Ongoing Maintenance and Support

Ongoing Maintenance and Support

The internet is constantly evolving – and an outdated website quickly becomes insecure and ineffective. With our support, your site stays up to date, secure, and high-performing. From regular updates and security measures to speed optimization, we take care of all the technical details so you can focus entirely on your core business. A website is never truly “finished” – it’s a living project. With our ongoing maintenance, your site remains future-proof and a powerful tool for your success.

Modern UI & UX Design

Modern UI & UX Design

A great-looking website isn’t enough – it also needs to be simple and intuitive to use. We create digital experiences that seamlessly blend design and function, making visitors feel comfortable and effortlessly guiding them toward action. Every click, animation, and interaction is thoughtfully designed to enhance the user experience. The result? A website that not only looks great but also builds trust, excites users, and delivers real results. Because a website shouldn’t just be visited – it should be experienced.

Website Performance Optimization

Website Performance Optimization

A high-performance website isn’t just fast – it needs to run smoothly, reliably, and efficiently. Every interaction should feel effortless, whether visitors are browsing, searching, or making a purchase. We optimize every aspect of performance – from loading speed and stability to scalability and efficiency – ensuring nothing stands between your users and their next action. The result? A seamless digital experience that boosts engagement, builds trust, and drives conversions. Because a flawlessly functioning website isn’t just convenient – it’s a powerful competitive advantage.
Our recipe for success

The structured process for a smooth and effective website relaunch

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Strategy & Story

Research & Discovery, Content Development, Key Messages, Story Development

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Design

Wireframes, Mood Boards, Visual Design, Interaction Design

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Development

CMS setup, databases, frontend development, responsive design, quality assurance

Timeline Icon: Kreis mit dynamischem Blitz

Development

CMS setup, databases, frontend development, responsive design, quality assurance

Timeline Icon: Kreis mit dynamischem Blitz

SEO & Online Marketing

Technical SEO, tracking setup, metadata

Timeline Icon: Kreis mit dynamischem Blitz

SEO & Online Marketing

Technical SEO, tracking setup, metadata

Timeline Icon: Kreis mit dynamischem Blitz
Key figures

Typical figures 4 months after a website relaunch with Webnique

+180%
more website visitors
Steigender Graph in Grün
-30%
reduced bounce rate
Steigender Graph in Schwarz
+68%
increased conversion rate after 3 months
Steigender Graph in Grün
Frequently asked questions

FAQs

How much does a website relaunch cost?

The cost of a website relaunch depends on several factors, including project scope, desired features, design, and technical implementation. A simple redesign may cost a few thousand euros, while a comprehensive, strategically planned digital transformation with custom features and SEO optimization requires a higher investment. We analyze your specific needs and create a solution tailored perfectly to your brand.

What does website relaunch mean?

A website relaunch is more than just a new design—it’s a strategic realignment of your digital presence. It involves not only modernizing the look but also optimizing the technical foundation, improving user experience, and refining content to authentically represent your brand. The goal is to enhance usability, increase search engine visibility, and better support your business objectives.

What ongoing support and maintenance do you offer?

We offer comprehensive ongoing support and maintenance to ensure that your career website runs smoothly and stays up to date. Our services include:

  • Technical Support: Our support team is ideally available to help you troubleshoot, answer questions, or assist you with technical adjustments.
  • Online marketing: We also support you in the area of online marketing, including search engine optimization (SEO), search engine advertising (SEA) and social media marketing.
  • Content management: If you need help updating content on your website, we're here to help. We can update text, images, photos, and videos, or other content to meet your needs and timelines.
  • Performance optimization: We monitor your website's performance and make improvements as needed to ensure fast load time and an optimal user experience.
  • Backups and recovery: We carry out regular backups of your career website so that we can quickly restore it in case of data loss.
  • Consulting and strategic development: We support you in developing your website and advise you on new trends, technologies and opportunities.

Our ongoing support and maintenance are flexible and can be tailored to your individual needs.

How do you ensure that the website is SEO-friendly and optimized for performance?

When developing a website, we attach great importance to SEO and performance optimization. Here are a few steps we're taking to make sure your site addresses these aspects:

  1. Technical optimization: We ensure that your website is technically flawless by using clean and semantic code, creating a clear page structure, and ensuring that all important elements are easily accessible to search engines. We also implement schema markup to provide search engines with additional information about your content.
  2. Keyword research and on-page optimization: We conduct thorough keyword research to identify the most relevant keywords for your industry and target group. Based on these findings, we optimize your website's page title, meta descriptions, headlines, URLs, and content to achieve good visibility in search engine results.
  3. Mobile optimization: We ensure that your website is optimized for different devices and screen sizes, especially mobile devices. A mobile-optimized website is critical for SEO because search engines like Google prefer mobile-friendly websites.
  4. Speed optimization: We take care of your website's performance by implementing best practices for load time optimization. This includes caching content, compressing images, minimizing file sizes, and optimizing the code structure to ensure fast load time and a good user experience.
  5. Usability and navigation: We value user-friendly navigation and a clear page structure to make it easy for visitors to find content. Intuitive website navigation not only contributes to the user experience, but also to improved indexing by search engines.
  6. Tracking and analysis: We implement tools like Google Analytics to track the success of your website and gain valuable insights into user behavior and performance. This allows us to identify optimization potential and work continuously to improve SEO friendliness and performance.

Our goal is to design a career website that is optimized for both search engines and visitors.

Do you offer training for the new CMS backend?

Yes, we offer training for the new CMS backend. We want to ensure that our customers are able to manage and update the backend of the website on their own. Our training courses are tailor-made and tailored to the individual needs and capabilities of our customers. We'll show you how to use the backend and give you valuable tips and tricks so that you can get the most out of your website.

Which SEO optimizations are included in the relaunch process?

We offer an optional SEO setup for the relaunch process. This includes the most important SEO aspects such as detailed keyword research as a basis for the SEO strategy, the development of a coordinated URL structure, the optimization of page titles and meta data, and the setting up of tracking tools. Implementing these optimizations will improve your website's visibility in search engine results and make it easier for potential applicants to find your website.

How does the transition from the old to the new website work?

The transition from the old website to the new website is done by changing your domain's DNS settings. Once the new website has been completed and tested, we'll set up the DNS records so that your visitors are redirected to the new website. This process usually only takes a few hours to a day and may result in a brief suspension of your website. However, we make sure that downtime is as low as possible so that your visitors are not affected. Once the transition is complete, your visitors can visit the new website and you can get started with your new website.

How long does a website relaunch normally take?

The duration of a website relaunch depends on various factors, such as the scope of the project, the desired functions and the design. It can therefore be difficult to give an exact period of time. A typical website relaunch can take between 3 weeks and 6 months, depending on the complexity of the project. We always aim to complete the project as quickly as possible and within the agreed time frame without sacrificing the quality of the work. We keep our customers informed throughout the process to ensure that the project runs smoothly and the end result meets expectations.

How do you ensure that our new website addresses all of our pain points?

We analyze your current website and conduct user interviews to understand their feedback and needs. Based on these findings, we create a detailed concept with user-friendly navigation, a clear structure, attractive design and optimal functionality.

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